Celebrating Innovation

The NutrAward program was created to reward and recognize companies that are investing in rigorous and measurable scientific studies to prove the efficacy of their proprietary ingredients or technologies. There is perhaps no greater honor than to be recognized by one's peers. Each year, industry leaders gather at the annual Nutracon conference and SupplyExpo to recognize one of their business associates for the best new use of a functional ingredient for the NutrAward. New for 2010, Nutracon will not only acknowledge and celebrate 2010's Best New Ingredient; we are excited to announce the addition of the Best Finished Product award containing a functional ingredient.

2010 NutrAward Finalists Announced

It is official: the 2010 panel of NutrAward judges nominated the following companies for best new ingredient and best finished product categories.

Best New Ingredient*

1. FAST-C™, buffered and 90%+ acid neutralized Vitamin C, (patent pending)
Scientific Food Solutions

2. Cereboost™, American ginseng extract (patent pending)
Naturex

3. PromilinPRO®, A Patented Fenugreek Seed Extract
TSI Health Sciences

Best New Finished Product*

1. Nevella, probiotics no calorie sweeteners
Ganeden Biotech

2. Vectomega® whole food omega-3 DHA/EPA complex
EuroPharma® Inc.

3. VitaPQQ, pyrroloquinoline quinine
Quality of Life Labs

*alphabetical by product, not ranked in any order.

Now the decision is up to you, the voters. Winners will be announced at Supply Expo, March 12-14 in Anaheim. Voting begins the week of January 25, 2010. You will need your Supply Expo (or Expo West) badge number to vote, so register now at www.Supplyexpo.com.

NutrAward Ceremony and Celebration

Join us at the Anaheim Convention Center, Hall A, The Social Networking Lounge, Booth # 257, Saturday March 13, 2010 at 5pm as we award the 2010 winners for Best New Ingredient and Best New Finished Product.